MANUFACTURING 3
AIR ZOOM ALPHA

A space designed to immerse the AIR MI team in the culture and legacy they are helping to build.

Nike’s Air Manufacturing team needed a facility to support the demand for increased Air bag production capacity.

Nike's Air Zoom Alpha manufacturing facility is named after one of the most significant shoes in the history of Nike Air. Our brand team designed a space that would inspire and immerse the Air Manufacturing Innovation (AIR MI) team in the incredible Air culture and legacy the team there is helping to build.

Screen Shot 2022-10-17 at 9.39.34 AM.png
Screen Shot 2022-10-17 at 9.37.59 AM.png
Screen Shot 2022-10-12 at 11.27.07 AM.png
Screen Shot 2022-10-17 at 9.37.47 AM.png
IMG_0661.jpg
IMG_0841.jpeg
Screen+Shot+2022-10-17+at+9.39.23+AM.jpg
Screen Shot 2022-10-17 at 9.39.58 AM.png
Screen+Shot+2022-10-17+at+9.40.52+AM.jpg
Screen Shot 2022-10-17 at 9.38.32 AM.png
Screen+Shot+2022-10-12+at+11.27.28+AM.jpg

We incorporated bold ads and graphics from the two categories the Air Zoom Alpha team produce products for, Running and Basketball.

We designed several custom coffee tables for the space, all made from repurposed metal molds that had been used in Air manufacturing.

Creative Direction
Courtney Blommer

Design
Big Giant, Erik Helmer

Architect
Henneberry Eddy

Custom coffee tables
Axiom

Coffee table design
Brian Madden

Project management
Mattie Fowler

”Zoom” mural
Garage 31

Photography
Josh Partee, personal snapshots

Previous

Manufacturing 2
Next

Corporate Campus Banners